Bachelor of Business (Marketing)
Typical Duration / Standard Study Option 3 years/ 24 subjects/ 9 trimesters
Structure / 24 subjects: 16 core + 8 electives
CAREER OUTCOMES / Public relations / Advertising / Events management / E-Commerce / Digital marketing
START DATE / March, July + November
The Bachelor of Business (Marketing) is ideal if you wish to embark on a career as a marketing professional. You will be equipped with the foundational knowledge and practices within the increasingly strategic, diverse and evolving field of marketing. You will acquire workplace skills in research, problem-solving, innovation, optimisation and strategy.
Adelaide / Brisbane / Melbourne / Sydney / Online
All students applying to study at Kaplan Business School must satisfy the entry requirements for the desired course.
Recognition of prior learning (RPL)
Students may be eligible for credit for academic work previously completed and should apply to the School for this to be recognised as an exemption from individual subjects of study.
Download the Admissions Information for Bachelor of Business (Marketing)